Market Research Services in China

Hycon Research Co., Ltd.

Market Research Services, China

Main Area of Expertise: Market Research in China

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Overview of Hycon Research Co., Ltd.


Hycon Research, which has its headquarter at Shanghai and its branch in Beijing, China. is a professional full services research agency with reliable data quality and best customer service. We are developing our business to fulfill this mission with our wide field work network in not only Mainland China but also most neighbor countries in Asian Pacific Region. We have more than 30 full-time employees and about 200 part-time interviewers as well as hundreds of local partners throughout whole China.
The following are the service items we can provide:
1 Qualitative Research:
a. Focus Group Discussion;
b. In depth interview.
2. Quantitative Research:
a. Door-to-door interview;
b. Face-to-face interview;
c. Central location test;
d. Online survey;
e. Sensory testing;
f. Product placement;
g. Diary keeping
3. Usability Tests:
a. Eye-tracking study;
b. Website test;
c. Desktop test;
d. Handheld device test;
4. Data processing.
We provide 3 finely decorated FGD rooms with professional observation rooms equipped with wide one-way mirror, color video system and simultaneous interpretation;
We provide professional usability test studio equipped with advaced zooming camera, interface shot recording, and picture in picture viewing as well as online streaming system;
We provide the advanced fully equipped sensory laboratory with 12 individual product test booths

Category of expertise: China: Market Research , Marketing Consulting
Primary location: China
Languages spoken: English
Date of creation: 2010
Number of employees: 30
Annual sales revenue: USD 5.5 million
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