General Provisions

An Expert's View about Marketing Regulations in China

Last updated: 22 Feb 2011

6.1 General Provisions


Products manufactured and sold in the mainland must comply with the Regulations on the Marking and Labelling of Products. Under these regulations, the product name, name and address of manufacturer, date of manufacture, and the best before date or expiry date of the product must be marked on the product or its packaging using words, symbols, numbers and graphics. The product marking must be clear, lasting and easily identifiable.


6.1.1  Official Written Language

According to the Regulations on the Marking and Labelling of Products, standard Chinese is the language used for product labelling. While Chinese pin-yin or a foreign language can be used at the same time, the font size of the Chinese pin-yin and the foreign language must be smaller than that of the standard Chinese. The Chinese characters, numbers and letters used in product labelling must not be less than 1.8 mm in height.


6.1.2  Mandatory Information on Packaging

Product Name

The product name must reflect the true characteristics of the product and must comply with the following requirements: (1) for products whose names are regulated by national standards or industry standards, the names stipulated in the national standards or industry standards should be used; (2) for products whose names are not

regulated by national standards or industry standards, common names or generic names not causing misunderstanding or confusion to the users or consumers should be used; (3) when "unique names" or "trademark names" are used, one of the names specified in (1) or (2) above must be used prominently at the same time in the same position.

Name and Address of Manufacturer

The name and address of the manufacturer should be the name and address of a legally registered manufacturer liable for product quality. For imported products, the name and address of the original manufacturer are not mandatory but the place (country or region) of origin as well as the agent, importer or distributor's name and address legally registered in China have to be given. The place of origin must comply with the Provisional Regulations of the Customs of the PRC on the Place of Origin of Import Goods.

Date of Manufacture and Best Before Date or Expiry Date
For products subject to expiration, the date of manufacture and best before date or expiry date must be marked. The expression of the date must comply with the stipulations in the relevant national standard or in the order of "year, month, day".

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Posted: 21 February 2011, last updated 22 February 2011

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