Health Foods - Dietary Supplements

A Hot Tip about Food Supplements in China

Last updated: 23 Feb 2011

China is one of the fastest growing health food markets in the world. With rapid economic growth and continued improvement of its peoples’ livelihoods, the demand for health food from China’s 1.3 billion people has expanded tremendously over the last 20 years.

Overview of Health Food and Dietary South China Supplement Markets Snapshot: China is one of the fastest growing health food markets in the world. With rapid economic growth and continued   Health Foods and improvement of its peoples? livelihoods, the demand for Dietary Supplements health food from China?s 1.3 billion people has expanded tremendously over the last 20 years. Although China does not maintain official statistics, industry professionals estimate Major Upcoming Trade Shows: that China's consumption of health foods, which totaled Natural Products Expo, Asia $4.4 billion in 2003, reached an estimated $13 billion in August 25-27, 2011, Hong Kong 2009, growing at a compound annual growth rate of 18-25% www.naturalproductsasia.com during the period. Given China?s current annual per capita consumption of health foods is approximately $10?which China InterHealth Exhibition is far below that of many western countries?experts September 2011, Beijing believe that China?s health food industry should continue to www.inter-health.com.cn enjoy an annual growth of 20-30% for the foreseeable future. By 2010, China?s annual sales of health foods should reach Industry Resources and Contact: China State Food and Drug Administration $15 -19 billion. Such a fast expanding market presents www.sfda.gov.cn sales opportunities for overseas suppliers that provide health foods that boost immune systems, fight aging, lower blood China Healthcare Association pressure and glucose levels, cleanse bowels, promote www.chc.org.cn digestion, reduce weight, promote bone density, etc. Market Access Issues ? Health foods can be sold in China either as functional For More Information Contact: foods or general foods. Functional foods may make health benefit claims on the label, while general foods Shuquan Li & Andrew Gately may not. U.S. Commercial Service ? Functional foods have to be registered with the China American Consulate General Guangzhou State Food and Drug Administration (SFDA) before being sold in the Chinese market. E-mail: shuquan.li@trade.gov, ? To date, China has defined 27 functions for health foods. andrew.gately@trade.gov Registered foods can only claim these functions. ? Functional foods have to go through animal and/or human Phone: (86-20) 8667-4011 ext. 625 tests before registration. Such tests are performed to verify Fax: (86?20) 8666?6409 the safety, functionality, stability, and hygiene of the products. ? Functional foods registered in China must be produced in Click here to watch our Health a GMP-certified facility. Food/Dietary Supplement Market Insight ? Dietary Supplements must comply with the China Food Safety Law ? effective June 1, 2009.
Posted: 28 January 2011, last updated 23 February 2011

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