Education & Training Sector

An Expert's View about Educational and Community Associations in Hong Kong SAR

Posted on: 15 Mar 2012

At the Government level, The Hong Kong Special Administrative Region (HKSAR) Government continues to invest heavily in education, which accounts for approximately one fifth of its annual budget.

Education & Training Sector in Hong Kong With strong historical links to the British education system, Hong Kong is a well-developed market that recognises the importance of good education. This is prevalent across the Government, education providers, family and individuals (young adults, adults and professionals). The market is receptive to UK educational products and expertise. Market overview At the Government level, The Hong Kong Special Administrative Region (HKSAR) Government continues to invest heavily in education, which accounts for approximately one fifth of its annual budget ? the largest single share of any policy area. In 2010-11, public spending on education amounted to HK$63.7 billion (£5.1 billion). In Hong Kong, there are 951 kindergartens, 532 primary schools (incl. 40 international schools), 506 secondary schools (incl. 27 international schools), 60 special schools (incl. 1 international school), vocational training council with 20 centres and 8 universities, 1 institute of education.For background information on the Hong Kong education system, see and Hong Kong?s core Education and Training issues are: ? education reform (new secondary school education system and curriculum effective from summer 2009) ? standards of English (declining due to more use of Cantonese as the main mode of teaching) ? skills development (life-long learning to ensure HK has a skilled and competitive work force) Key opportunities ? ICT in Education Hong Kong schools are well served by the internet infrastructure with high connectivity via broadband plus wireless network. The Government is taking steps to provide grants for schools on e-learning resources and foster a marketplace for the e-learning industry. Currently the Government?s total grant to schools for ICT resources is £24 million p.a. An on-line Ed-Mall has rolled out by HKEdCity on which UK vendors are encouraged to present their e-learning resources for sale online. Further information on IT and Education and HKEdCity can be found on: ? Transnational Education Overseas education has long been a preferred option for students and parents. Every year more than 30,000 Hong Kong students study overseas. The UK has been the top choice for overseas education and in 2009/2010 there were 19,400 students studying in the UK. Since the Education Reform, more students are leaving younger to study overseas. This presents opportunities for the UK schools and HEIs to provide a multi-pathway to recruit students, eg. foundation studies and top up degrees. More UK courses and programmes are delivered in Hong Kong either as standalone or by partnerships with local institutions. There are currently more than 1,100 of non-local programmes offered in Hong Kong and 60% of which are from the UK. UK providers can consider this option to expand their transnational education business in Hong Kong. ? Early Learning Home learning resources - although a competitive market, it is also a lucrative one particularly high-end English learning resources for young learners. Well known brands of multi-media learning resources and English learning is very popular for HK young learners, British English is valued by parents when choosing courses for their children. There are a number of early learning centres established in Hong Kong which present a niche market for resources and education programmes for young learners (pre-kindergarten level). ? Curriculum Reform The Education Bureau implemented a new academic structure for senior secondary education - Hong Kong Diploma of Secondary Education (HKDSE) since September 2009. The new ?3+3+4? structure (3+3 secondary schools years and 4 Tertiary) has shifted away from the British-like "5+2+3" articulation. UK vendors are encouraged to explore market potentials arise from the new curriculum particularly in the new subject areas such as Applied Learning (Vocational Training) and Liberal Studies. For more information, please see: ? LifeLong Learning As Hong Kong moves into a knowledge-based economy, the Government attaches great importance to lifelong learning. Opportunities for UK providers to provide specialised courses particularly Continuous Professional Development course or other qualifications. Universities in Hong Kong have established separate centres to teach such professional development or advanced learning courses. It is also very common for their institutes to partner with overseas courses to offer non- local qualifications in Hong Kong. The UK is a market leader in this sector. Latest export opportunities ? Education & Training Latest export opportunities ? Hong Kong Getting into the market We encourage British companies to approach well in advance the local authorities that are in charge of projects, since very frequently the time between a tender?s launch and the required proposal submission date is extremely short. Approaching them beforehand is desirable to have an insight of what they need and ask for. It is important to build relationships in the market, so that key local players and decision makers will be aware of your expertise and keep you in mind when forming bidding consortia. In many instances, UK companies choose to partner with local counterparts, benefiting from their business know-how. More about doing business in Hong Kong Contacts Market intelligence is critical when doing business overseas, and UKTI can provide bespoke market research and support during overseas visits though our chargeable Overseas Market Introduction Service (OMIS). To commission research or for general advice about the market, get in touch with our specialists in country - or contact your local international trade team. ? Cecilia Chan, British Consulate-General Hong Kong. Tel: +852 2901-3268 or email: ? Jacqueline Chui, British Consulate-General Hong Kong. Tel: +852 2901-3328 or email: Contact your local international trade team Major Events Education & Careers Expo 9-12 February 2012 12th Hong Kong International Education Expo 12-13 May 2012 13th Hong Kong International Education Expo 7-8 July 2012 Hong Kong Learning & Teaching Expo November 2012 REGIONAL EVENTS BES Asia October 2012 All British exhibition and workshops covering educational resources and technology, special needs, skills, training Further details are available from: UKTI Events UKTI runs a range of events for exporters, including seminars in the UK, trade missions to overseas markets and support for attendance at overseas trade shows. Latest events ? Education & Training Latest events ? Hong Kong Useful links More about OMIS and other UKTI services for exporters
Posted: 15 March 2012

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