U.S. exports of high value food products and seafood to Hong Kong are expected to reach a record level at over US$2 billion in 2010.
THIS REPORT CONTAINS ASSESSMENTS OF COMMODITY AND TRADE ISSUES MADE BY
USDA STAFF AND NOT NECESSARILY STATEMENTS OF OFFICIAL U.S. GOVERNMENT
Required Report - public distribution
GAIN Report Number: HK0012
Food Service - Hotel Restaurant Institutional
HRI Food Service Sector
U.S. exports of high value food products and seafood to Hong Kong are expected to reach a record level at over US$2 billion
in 2010, making it our 4th largest market for these products after Canada, Mexico and Japan. The global financial crisis did
not have a significant impact on Hong Kong?s food & beverage imports and spending on food. Economic growth in Hong
Kong is expected to be around 5% in 2010, benefitting from the continued economic growth in Mainland China. In addition,
it is expected that Hong Kong will remain as one of the top 5 markets for U.S. consumer ready food products in 2011,
continuing to be a major buying center and transshipment point for China and Southeast Asia. However, rents and wages are
on the rise in Hong Kong and inflation may limit Hong Kong?s future economic growth. In addition, Mainland China is
expected to take austerity measures to cool down its economy in late 2010 and 2011 and these measures could also impact
Hong Kong?s economic growth. Even with lower economic growth, post expects that U.S. products will continue to fair
well due to competitive prices and consumer confidence in the quality and safety of U.S. products. In addition, the Hong
Kong dollar link to the U.S. dollar provides much needed foreign exchange stability among food importers.
Page 1 of 30
SECTION I. HONG KONG MARKET PROFILE
HRI Food Service Sector
Despite the global financial crisis, Hong Kong restaurant industry?s purchases of over
US$3.5 billion in foods and beverages generated sales of over US$10.2 billion in 2009.
This represented an increase of 0.6% and a drop of only 2.8% respectively over 2008.
Table 1. Hong Kong: Restaurant Receipts and Purchases, in US$ Million
2008 2009 2010 est. 2010 vs 2009
Restaurant Receipts 10,178 10,239 10,750 5.0%
Restaurant Purchases 3,647 3,546 3,700 4.3%
(Source: Quarterly Restaurant Receipts and Purchases, Hong Kong Census & Statistics Department)
Hong Kong economy experiences continued growth and it is expected that restaurant purchases
and receipts will grow by 4.3% and 5.0%, reaching US$3.7 billion and US$10.75 billion
respectively in 2010.
As Asia?s most cosmopolitan city, Hong Kong boasts around 11,540 restaurants serving a wide
range of world cuisines. These restaurants are comprised of 53% Chinese, 36% non-Chinese
restaurants, and 11% fast food outlets. In addition, there are over 1,000 bars, pubs and other
eating and drinking establishments.
Chinese restaurants: Chinese restaurants are popular among local citizens and tourists.
There are a variety of Chinese restaurants in Hong Kong serving different regional cuisines:
Canton, Shanghai, Beijing, Sichuan?etc. A typical lunch at a nice Chinese restaurant costs
around HK$100-300 (US$12.82-38.46)per person and a typical dinner costs around
HK$150-400 (US$19.23-51.28) per person.
Non-Chinese restaurants: Many Hong Kong consumers enjoy western food, as do the
nearly 30 million tourists (in 2009). 5-Star and other high-end western restaurants are as
likely to be patronized by locals as tourists/visitors. Japanese food, fast food chains, coffee
houses and casual dining establishments are also increasing their presence. A typical
lunch at a western restaurant costs around HK$100-300 per person and a typical dinner
costs around HK$200-500 (US$25.64-64.10) per person.
Fast food outlets: Fast food outlets are popular among Hong Kong consumers. The most
popular fast food chains in Hong Kong are McDonald?s, KFC and Pizza Hut. There are also
some large local fast food chains such as Café De Coral, Maxim?s and Fairwood that serve
both Chinese and western foods. Competition among fast food chains is intense, as they
Page 2 of 30
each try to keep meal prices competitive. The average cost is around HK$25 (US$3.21)
for breakfast, HK$30 (US$3.85) for lunch, HK$20 (US$2.56) for afternoon tea and HK$50
(US$6.41) for dinner. To further meet competition, many fast food operators have
renovated their outlets to make them look more modern, spacious and attractive. To meet
the demand of a growing number of health-conscious customers, fast food chains have
also introduced more new ingredients and developed healthy-food options such as salads,
fruits, and fresh juices.
Coffee Shops: The coffee shop market continues to grow in Hong Kong?s commercial
areas. The two largest coffee house outlets are Starbucks ? operating 109 outlets and
Pacific Coffee 53 outlets. Most shops also offer basic menus consisting of muffins, pastries,
cakes, sandwiches, and bottled beverages (juices and water). McDonalds has also
vigorously expanded its McCafe in order to gain share in this growing market. Of its 154
outlets, 64 include a McCafe inside their shops.
Growing Trend ? Healthy Eating: Hong Kong?s food culture is ?fresh?. Consumer
preference for fresh and live products is due to tradition, as well as concern about food
safety. Hong Kong consumers are increasingly health conscious. Hong Kong has over 50
small to medium size health food stores. The two leading supermarket chains (Wellcome
and ParknShop) and drug store chains (Manning?s and Watson?s) also sell natural/organic
products at their outlets. The growth of ?Mix? ? a juice bar that also serves food is a good
example of a successful ?healthy? restaurant chain. Organic foods are also gaining
popularity as evidenced by the growth of specialized retail outlets for organic foods. There
is increasing opportunity for U.S. products and ingredients in this sector.
The number of hotels and available rooms in Hong Kong is growing.
Table 2. Hong Kong: Growth in Number of Hotels/Guesthouses (2008-2009)
2008 2009 Growth
Number of hotels/guesthouses 695 758 +9%
Number of rooms 60,273 65,386 +8%
Room occupancy rate 85% 77% -
(Source: Hong Kong Census & Statistics Department)
According to Hong Kong Tourism Board statistics, tourists spent more than US$1.37 billion
on food and beverages in 2009.
Many five-star hotels serve U.S. beef, chicken, turkey, pork, eggs, fish and seafood
products, fruits and vegetables, processed products and beverages.
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The Hong Kong Government (HKG) provides a searchable list of licensed Hotels & Guest
A list of Hong Kong hotels are available at:
Institutions like schools, hospitals, and airlines are serviced by a small number of large
catering groups who are generally affiliated with the restaurant sector. These caterers
mainly source their ingredients from China where supplies are cheaper and more
abundant. They also use ingredients from other countries such as the U.S. when they
cannot find the same quality products in China.
Schools: As school regulators prohibit primary and lower secondary students from eating
their lunch out, students must pack their lunch boxes or subscribe to a school lunch box
program. For the academic year 2009/2010, there were 582 primary schools and 523
secondary schools, having a total of 344,748 primary students and 238,026 lower
secondary students. About 70% of students join a school lunch program. A typical lunch
box consists of some kind of meat, rice and some cooked vegetables. The annual cost of
Hong Kong?s school lunch program is estimated at US$250 million. Healthy eating
programs are underway to encourage a change in eating trends for school children.
Caterers must register with the Hong Kong Food and Environmental Hygiene Department
(FEHD) before they are eligible to bid tenders provided by individual schools. ATO Hong
Kong can provide U.S. exporters with the list of registered caterers for school lunch boxes.
Hospitals: The Hospital Authority operates 40 hospitals with a total of 27,117 beds and
staff size of 55,911. The catering services for hospitals are outsourced on a tender basis;
many of which also operate restaurants, fast food chains or school lunch catering services.
Airlines: There are three aircraft catering franchisees at the Hong Kong International
Airport, each with a 15-year term. The aircraft caterers provide a comprehensive range of
flight catering services. These services include the preparation and assembly of flight
meals, loading and unloading of food and other catering loads onto aircraft, and the
storage of catering equipment and supplies.
Table 3. Hong Kong: Airline Catering
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Size Capacity (meals/day)
Catering Franchisee (sq. m.)
Cathay Pacific Catering Services 50,400 80,000
Lufthansa Service Hong Kong Ltd 15,000 30,000
Gate Gourmet Hong Kong Ltd 8,850 10,000
(Source: Hong Kong Airport Authority)
Hong Kong was only slightly affected by the global financial crisis. GDP and per capita GDP
dropped by only 2.5% and 2.8% respectively in 2009. Hong Kong?s economy quickly
recovered and continued to improve in 2010, particularly with the continued influx of
investment from Mainland China. It is expected that GDP and per capita GDP will grow by
5.3% and 5% and reach US$220 billion and US$31,400 respectively in 2010.
Table 4. Hong Kong: Gross Domestic Product and GDP per capita
2008 2009 09 vs 08 2010* 10 vs 09
GDP US$215 billion US$209 billion -2.5% US$220 billion* +5.3%*
GDP per capita US$30,779 US$29,902 -2.8% US$31,400* +5%*
(* Estimate based on government forecast, analysis of the economy and market trends)
Hong Kong?s population was 7 million at the end of 2009. 1.74 million, or 47% of the total
labor force, are women. The large number of employed women is an important influence
on the demand in the restaurant business.
Table 5. Hong Kong: Labor Force Participation
2008 % of Total 2009 % of Total
Labor Force-Men 1.95 million 53% 1.96 million 53%
Labor Force-Women 1.7 million 47% 1.74 million 47%
Total 3.65 million 100% 3.7 million 100%
(Source: Hong Kong Census & Statistics Department)
A typical Hong Kong household spends around US$2,500 each month to meet its basic
living needs, 27% of which was spent on food and beverages (Source: Hong Kong Census
and Statistics Department).
Imported Foods vs. Domestic Products
Due to limited land resources and having a population of 7 million, Hong Kong relies on
imports for over 95% of it food supply. In 2009, the local agricultural industry produced
US$72 million worth of products. It is comprised of US$30 million in crop production
Page 5 of 30
(mainly vegetables), US$19 million in livestock production, and US$23 million in poultry
production. Local production accounted for 2.4 percent of fresh vegetables, 53.7 percent
of live poultry and 6.2 percent of live pigs consumed in the territory (Source: Agricultural
Fisheries and Conservation Department).
Due to its central location, free port status and position as a regional purchasing and
distribution center, a significant amount of Hong Kong imports are re-exported.
Table 6. Hong Kong: Imports (2006-2010) of Consumer Oriented Agricultural
Products (COAP) & Seafood
Share Growth exports/
Rank Supplier (US$ Million) 2006 2007 2008 2009 2010* 2010 09 Gross Imports
The World Gross Imports 7,647 9,098 11,544 12,826 14,496 100% 13%
Re-exports 1,775 2,435 3,409 3,824 4,030 100% 5%
Imports** 5,873 6,663 8,135 9,001 10,466 100% 16% 28%
1 China Gross Imports 1,854 2,007 2,215 2,446 2,594 18% 6%
Re-exports 296 309 356 334 337 8% 1%
Retained Imports 1,558 1,698 1,859 2,112 2,257 22% 7% 13%
2 United Gross Imports 875 1,042 1,615 1,972 2,415 17% 22%
States Re-exports 220 328 609 752 955 24% 27%
Retained Imports 655 715 1,006 1,220 1,460 14% 20% 40%
3 Brazil Gross Imports 645 989 1,441 1,575 1,563 11% -1%
Re-exports 273 491 630 737 613 15% -17%
Retained Imports 372 498 811 838 950 9% 13% 39%
4 Japan Gross Imports 485 573 603 709 870 6% 23%
Re-exports 38 36 41 43 45 1% 4%
Retained Imports 446 536 562 665 825 8% 24% 5%
5 Australia Gross Imports 485 529 613 682 702 5% 3%
Re-exports 41 58 59 91 81 2% -11%
Retained Imports 444 470 553 591 621 6% 5% 12%
6 France Gross Imports 147 251 385 446 587 4% 32%
Re-exports 39 88 111 115 142 4% 24%
Retained Imports 108 164 274 331 445 4% 34% 24%
7 Thailand Gross Imports 338 410 486 590 567 4% -4%
Re-exports 161 226 267 350 323 8% -8%
Retained Imports 177 184 219 240 244 2% 2% 57%
8 Canada Gross Imports 208 217 342 312 390 3% 25%
Re-exports 26 43 133 104 117 3% 12%
Retained Imports 182 173 209 207 273 3% 32% 30%
9 Netherlands Gross Imports 166 211 306 323 373 3% 16%
Re-exports 34 60 100 95 87 2% -8%
Retained Imports 132 151 206 228 286 3% 26% 23%
10 New Gross Imports 191 217 251 257 334 2% 30%
Zealand Re-exports 75 28 28 36 42 1% 16%
Retained Imports 116 189 223 221 292 3% 32% 13%
Total from Gross Imports 5,393 6,447 8,256 9,312 10,395 72% 12%
Top 10 Re-exports 1,203 1,668 2,335 2,658 2,742 68% 3%
Page 6 of 30
Suppliers Retained Imports 4,190 4,779 5,922 6,654 7,653 73% 15% 26%
Total from Gross Imports 2,254 2,651 3,288 3,514 4,101 28% 17%
Rest of Re-exports 571 767 1,075 1,166 1,288 32% 10%
The World Retained Imports 1,683 1,884 2,213 2,347 2,813 27% 20% 31%
(Source: Calculations based on World Trade Atlas data)
(* Figures for 2010 were estimated based on figures for the first 7 months & market trend information)
(*** Retained Imports = Gross Imports into Hong Kong ? Re-exports out of Hong Kong)
The HRI sector is continually seeking quality fish and seafood supplies. U.S. products are
highly respected for their quality and safety. Growing concerns over the safety of Chinese
fish and seafood from polluted sources increases opportunities for high quality fish and
Thanks to the fast-recovering economy and consumer affluence, retained imports of
consumer-oriented agricultural products (COAP) and Seafood products in Hong Kong are
expected to grow by 16% in 2010. The U.S. is Hong Kong?s second largest supplier of
COAP and Seafood products following China. Retained imports of products from China and
the U.S. in 2010 are expected to reach US$2.26 billion and US$1.46 billion, representing
market shares of 22% and 14% respectively.
Hong Kong?s status as a gateway for trade with China and Macau are increasingly opening
up greater avenues for U.S. high value food products. In 2010, Hong Kong is expected to
import over US$14.5 billion COAP and Seafood from the world and re-exported 28% of
these products. Around 53% of all these re-exports went to China and 10% went to
Macau. (Source: Hong Kong Census and Statistics Department)
Outlook in 2010/2011
Economic growth in Hong Kong is expected to be around 5% in 2010. However, rents and
wages are on the rise in Hong Kong and inflation may limit Hong Kong?s future economic
growth. In addition, Mainland China is expected to take austerity measures to cool down
its economy in late 2010 and these measures are expected to slow down Hong Kong?s
economic growth in 2011.
However, post expects that U.S. products will continue to fair better than its competitors
due to competitive U.S. prices and consumer confidence in the quality and safety of U.S.
products. In addition, the Hong Kong dollar link to the U.S. dollar provides much needed
foreign exchange stability among food importers. It is expected that Hong Kong will
remain one of the top 5 markets for U.S. consumer ready food products in 2011, as it
continues to be a major buying center and transshipment point for China and Southeast
Page 7 of 30
1. Import Duties & Import Certificates
With the exception of spirits, all food and beverage products can be imported to Hong Kong
duty free. Technical requirements for imports vary significantly according to the product.
Products which require import permits/health certificates include meat, milk and frozen
confections. The Hong Kong Government (HKG) also plans to implement a health
certification requirement for eggs and seafood products. Currently, the HKG accepts
import applications from Hong Kong importers. In other words, local importers and not
U.S. exporters are required to apply for import permits. U.S. exporters need to supply their
agents/importers with necessary documentation such as health certificates from the U.S.
government. For details on Hong Kong?s general import regulations for food products,
please refer to GAIN Report #9018.
2. New Nutritional Labeling Law
Hong Kong?s Legislative Council on May 28, 2008 passed a nutrition labeling regulation,
which took effect July 1, 2010. Hong Kong?s nutrition labeling regulation requires all
prepackaged food sold in Hong Kong have to label the contents energy plus seven
nutrients namely; protein, carbohydrate, fat, saturated fat, trans fat, sodium and sugars.
Products selling less than 30,000 units a year can apply for small volume exemption
provided that the products do not carry any nutritional claims. Traders applying for
exemption have to pay HK$345 (US$44) per product variety for the first year and HK$335
(US$43) for annual renewal.
Hong Kong?s nutrition labeling regulation is unique; as all imported foods making nutrition
claims from all sources will have to be re-labeled for the Hong Kong market. Despite the
U.S. requiring the labeling of 15 energy/nutrients, U.S. products still cannot meet the Hong
Kong nutrition labeling requirements due to different nutrient definitions, rounding
practices, and recommendations for daily consumption. Virtually all U.S. products carrying
claims will require labeling changes and/or nutrient testing.
Details of the regulation are contained in the Technical Guidance Notes on Nutrition
Labeling and Nutrition Claims, which is available at:
Further supplementary information will be provided in the form of FAQ on the Hong Kong
government?s Center for Food Safety website:
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For more information on the impact of Hong Kong?s nutrition labeling regulation, please see
reports HK8017 & HK7011. (These reports are available at:
3. Preservatives Regulations
Hong Kong amended its Preservatives Regulation, which became effective July 1, 2008. A
two-year transitional period for compliance ended on June 30, 2010. Compared to the
original regulation, the new regulation no longer allows for the use of propyl para-
hydroxybenzoate, but additionally allows the use of the following preservatives:
Tertiary butylhydroquinone (TBHQ)
Another change brought about by the amendment to the regulation is the adoption of a
food category system based on Codex?s General Standard for Food Additives (GSFA) and
the incorporation of those preservatives and antioxidants, as well as their permitted levels
of use, in GSFA.
To help trade better understand the amended regulation, the HKG issued a ?User
Guideline?, which provides the definition of each food category of the newly adopted food
category system. Also, the Guidelines include some questions and answers pertaining to
the amended regulations. The full Guidelines are available at the following website:
Hong Kong?s Preservatives Regulation adopts the principle of a positive list. In other words,
Hong Kong does not allow any preservatives or antioxidants in foods if they are not
expressly permitted by the Preservatives Regulation. The list of permitted preservatives
and their maximum permitted levels may be retrieved from the following website:
More information on the amended Preservatives Regulation, pleases see gain reports
Page 9 of 30
HK#8021 & HK#7018. (These reports are available at:
4. Biotech Food Related Regulations
The HKG does not have any specific biotechnology regulations with regard to the labeling of
biotech food products. The HKG makes no distinction between conventional and biotech
foods. All are subject to the same food safety regulation.
The HKG, after evaluating the impact of its voluntary labeling scheme for biotech food
products, released its conclusions to the Legislative Council on July 8, 2008, suggesting
there is no need for a mandatory labeling law in Hong Kong. The HKG noted difficulty in
carryout a law that currently does not have an international standard to back it up. As a
result of its evaluation, the HKG plans to continue to promote voluntary labeling of GMO
products as a viable alternative for the trade.
The HKG released a set of guidelines on voluntary labeling for biotech foods in 2006. The
guidelines on labeling for biotech foods are advisory in nature and do not have any legal
effect. Adoption is entirely voluntary and is not binding. The guidelines apply to
prepackaged food and are based on the following four principles:
? The labeling of biotech food will comply with the existing food legislation.
? The threshold level applied in the guideline for labeling purpose is 5 percent, in
respect of individual food ingredient.
? Additional declaration on the food label is recommended when significant
modifications of the food, e.g. composition, nutrition value, level of anti-
nutritional factors, natural toxicant, presence of allergen, intended use,
introduction of an animal gene, etc, have taken place.
? Negative labeling is not recommended.
As the guideline is voluntary, U.S. food exports should not be affected if they choose not to
have any biotech labeling. However, it should be noted that the HKG does not encourage
negative labeling particularly for the use of the following terms:
? GMO free
? Free from GM ingredients, etc
For products with such definite negative labeling, the HKG may take the initiative to test
Page 10 of 30
the products against GM ingredients and zero tolerance will be adopted for testing
purposes. If products are found to have misleading labeling, a retailer may be subject to
prosecution under Section 61 ? False Labeling and Advertisement of Food or Drugs of
Chapter 132 Public Health and Municipal Services Ordinance. (Available at
If the trade chooses to apply negative labeling, the government advises to use less definite
terms such as ?sourced from non-GM sources? (which contains less than 5 percent of GM
content) and to have documentation to substantiate such declaration.
For more details on the voluntary labeling guidelines and biotechnology in Hong Kong,
please refer to Gain Report HK#8019 & HK#6016 respectively. (These reports are available
Hong Kong passed a Genetically Modified Organisms (Control of Release) Ordinance in
March 2010. With the expected commencement of the Ordinance in late 2010 or early
2011, there will be documentation requirements for shipments containing genetically
modified organisms (GMOs). GMOs in the Ordinance are referred to as LMOs or living
modified organisms. According to the announced information, shipments containing GMOs
will need to be accompanied by documentation containing the following information:
? If the identity of the GMO is known, the shipment contains such a GMO; if the
identity of the GMO is not known, the shipment may contain such a GMO;
? The GMO is not intended for release into the environment;
? The common name, scientific name and, where available, commercial name of
? The transformation event code of the GMO or, where available, its unique
identifier code; and,
? The details of the importer or exporter (such as name, address and contact
information) for further information.
There is no specific requirement regarding the form of documentation accompanying GMO
shipments. The use of a commercial invoice or other documents required by existing
documentation systems would be sufficient.
Table 7. Hong Kong: Summary of the Key Strengths and Challenges for the Market
Page 11 of 30
The Hong Kong market is one of the top markets U.S. food products are not always price
in the world for food and beverages, processed, competitive. China is the largest competitor of
fresh and frozen gourmet products. U.S. exports U.S. food products.
of high value food products and seafood to Hong
Kong is expected to reached US$2 billion in 2010,
making it the 4th largest market for the U.S.
Hong Kong is a major trading hub where buyers Lengthy transportation time associated with
make purchasing decisions for hundreds of importing U.S. food products to Hong Kong
millions of dollars of consumer oriented products can make them less competitive than products
that are transshipped to China and S.E. Asia. available in the region or from China, Australia
New Zealand. Their proximity avails for
quicker delivery of product (processed and
U.S. food products enjoy an excellent reputation The importance of Hong Kong as a
among Hong Kong consumers, as they are transshipment point and buying center for
renowned for high quality and food safety China and elsewhere is not widely known to
standards, as well as healthy and nutritious. U.S. exporters.
The U.S. is the 2nd largest food supplier to Hong Hong Kong labeling and residue standards
Kong next to China. differ in some cases with U.S. standards,
which can impede trade.
Technical barriers to imports of U.S. products are Numerous HK food regulations are not in line
generally very low. with Codex, which can complicate import
There is a wide variety of U.S. products available While Hong Kong has one of the busiest
to Hong Kong consumers (over 30,000 different container terminals in the world, it also has the
items). The link between the Hong Kong Dollar most expensive port handling charges.
(HKD) to the U.S. Dollar help insulate the HKD
from currency fluctuations.
Most trans-shipments to Macau are purchased, Hong Kong?s top supermarkets are a duopoly
consolidated and shipped via Hong Kong. that often request slotting fees.
In general, HKG in its implementation and
application of regulations is transparent and open.
Hong Kong exporters choose to work with Hong
Kong importers and distributers to get their
products to China because of Hong Kong?s
dependable legal system, contracts and rule of
Hong Kong concerns over food safety have made
U.S. food products as a top choice for quality and
Hong Kong?s modern and efficient port terminal
and free port status make it an attractive
destination and for re-exports.
Hong Kong is a ?quality? driven market so price is
not always the most important factor for food and
Page 12 of 30
Hong Kong is a dynamic market with a
sophisticated international community where new
high quality products are readily accepted.
Products containing biotech ingredients are not
controversial in Hong Kong in general.
Lack of local production means virtually no
protectionist pressures for food and agricultural
Hong Kong is in an economically vibrant region
and its economy is expected to continue its
growth in 2011.
Hong Kong?s duopolistic supermarkets have a
wide distribution network. Cold chain and
distribution channels for food products are
generally efficient and dependable, as is the
customs clearance process.
SECTION II. ROAD MAP FOR MARKET ENTRY
Exporting and Selling
Since very few hotels, restaurants or institutions import directly from exporters, most
suppliers sell to importers for further distribution to the HRI sector in this market.
Establishing a Business in Hong Kong
If U.S. restaurant chains or caterers want to establish a stronger foothold in Hong Kong, they are
allowed to incorporate freely. However, there are two market entry channels that U.S. companies
may consider in their attempt to establish a presence in Hong Kong?s HRI sector.
The concept of franchising has been growing in Hong Kong for the past decade. Nearly 80
% of the franchise operations in Hong Kong are of U.S. origin. Home-grown franchises
have also developed, especially in catering.
Page 13 of 30
2. Joint Ventures
Joint ventures or strategic alliances can be very helpful in entering the market, and are
particularly important in competing for major catering projects.
In order to attract foreign investment, the HKG set up a special department called ?Invest
Hong Kong? to help overseas companies establish a presence in Hong Kong by providing all
the support needed to establish and expand their operations (www.investhk.gov.hk).
Entering the Hong Kong market with products suitable for the HRI trade can be handled in
a number of ways. Certainly the end customer, the hotel, restaurant, institution or caterer
has an influence on the selection of products or ingredients but the choice is all very much
guided by a network of reliable and trusted suppliers.
3. Setting up a Representative Office
One of the most effective but costly means that U.S. companies can use to sell their
products to this market is to set up a representative office in Hong Kong. Information on
how to set up a new business in Hong Kong can be found at:
4. Appointing Agents
U.S. exporters may consider hiring a local agent. A key consideration is whether the
prospective agent has a good marketing record and widespread distribution network. The
advantage of having an agent is that it can help with marketing and distribution. Some
companies may secure a very competitive price package with TV/magazine/radio for
advertisements. In addition, well-established companies have extensive distribution
networks not limited to the HRI sector but also to retail outlets.
Importers and distributors tend to focus on specific categories of products and end
markets. Research should be carried out to ensure the importer/distributor selected is
appropriate for your products.
Identify key players for the products - ATO Hong Kong can provide lists of importers,
distributors, commodity cooperators and regional business groups.
Test marketing maybe required prior to establishing a presence in the market.
Page 14 of 30
Communicate product benefits to end-users - although distributors maintain the
relationships with their customers, end users assert influence over the buying decisions. It
is important to directly educate all stakeholders as to the features and benefits of your
Participate in or visit trade shows ? Hong Kong has an excellent reputation of hosting
international trade shows. In cooperation with cooperators and regional groups, the shows
will demonstrate the versatility and safety of U.S. food products. Some major shows
Table 8. Hong Kong: Trade Shows Featuring Food Products
3rd Hong Kong Int?l Wine & Spirits Fair http://hkwinefair.hktdc.com Nov 4-6, 2010
HOFEX 2011 http://www.hofex.com May 11-14, 2011
Natural Products Expo Asia http://www.naturalproductsasia.com Aug 2011
Restaurant and Bar http://www.restaurantandbarhk.com Sep 2011
Asian Seafood Exposition http://www.asianseafoodexpo.com Sep 2011
Asia Fruit Logistica http://www.asiafruitlogistica.com Sep 2011
Stage menu promotions with major restaurant chains - Menu promotion dollars will be
maximized if spent on promotion events held with the major restaurant chains. With the
restaurant chains? announced intention to have an image overhaul, this provides for an
opportunity to introduce new U.S. foods.
Invite restaurant owners/chefs to seminars and/or to the U.S. - ATO Hong Kong/
cooperators organize seminars and trade missions to the U.S. with an intention to
introduce U.S. products, meet U.S. exporters, and share with them food service operations
in the U.S.
Small to medium sized U.S. food companies wishing to export their products can get funding
assistance from the USDA Market Access Program (MAP). The reimbursement rates for branded
promotions are equal to the percentage of U.S. origin content of the promoted agricultural
commodity or a rate of 50 percent, whichever is the lesser. If you are a producer or exporter and
want to participate in the MAP, please contact a trade association that represents your specific
product. If no trade association is applicable, please contact one of the four State regional trade
groups: Food Export USA - Northeast (FEUSA), Food Export Association of the Midwest USA (FEA),
Southern US Trade Association (SUSTA), and Western US Agricultural Trade Association
(WUSATA). For details of the MAP program and a list of trade associations, please contact our
office or visit the website: http://www.fas.usda.gov/mos/programs/maptoc.html
Page 15 of 30
Importer / Distributor / Wholesaler
Hong Kong HRI Trade
The market structure for Hong Kong typically involves a dedicated importer/distributor who
deals with the U.S. exporter and maintains relationships with local resellers. Some special
items are imported directly by large hotels, restaurant chains and institutions but most
tend to outsource the import burden.
Hong Kong is a mature trading port and as such has developed an effective network of
importers, distributors and wholesalers that support the HRI trade.
Most major importers/distributors service multiple reseller sectors including HRI/food
service, retail and wet markets.
ATO Hong Kong has a resourceful database of Hong Kong importers servicing the HRI
trade. For information regarding specific category suppliers, the ATO Hong Kong can
provide additional information.
Given below is a partial list of catering franchises in Hong Kong.
Ajisen-Ramen (catering - Japanese noodles restaurant)
Coffee Chateau (catering - retail of coffee and tea)
Double Star (catering - coffee shop)
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Genki Sushi (catering - Japanese restaurant/takeaway
Grappa's Ristorante (catering - Italian restaurant)
Hardee's (catering - fast food restaurant)
Hui Lau Shan (catering - herbal tea house and health food)
Hung Fook Tong (catering - herbal tea house)
Jollibee (catering ? restaurant)
Kentucky Fried Chicken (catering - fast food restaurant)
Kung Wo Tong (catering - herbal tea house)
Kung Wo Beancurd Products (catering - beancurd drinks and products)
Magic House Superstore Ltd (catering - ice cream and snacks)
McDonald's (catering - fast food restaurant)
Mian Cafe (catering - cafe)
Mrs. Fields Cookies (catering ? specialty bakery)
Pie & Tart Specialists (catering - pie and tart)
Pizza Box (catering - pizza delivery)
Pizza Hut Restaurants (catering - restaurants)
Saint?s Alp (catering ? Taiwanese tea house)
Strawberry Forever (catering - western dessert house)
TCBY, The Country's Best Yogurt (catering - frozen yogurt)
TGI Friday's (catering - restaurant)
Xian Zong Lin (catering - Taiwanese tea house)
Yoshinoya (catering - Japanese restaurant)
A selection of restaurants:
Table 9. Hong Kong: Selected Restaurants
Company Name Type of Food No. of Outlets
Maxims Chinese Restaurants /Chinese fast food / lunch b 302 oxes
McDonalds Fast Food - Bu 154+ rgers
Café de Coral Chinese fast food / lunch boxes 146
Fairwood Chinese Fast food 94
KFC Fast Food - Chicken 71
Starbucks Coffee & snacks 109
Pizza Hut Pizza, local menu 42
Pacific Coffee Coffee & Snacks 53
Deli France Bakery, Fast Food Sandwiches 40
Steak Expert Steak house 24
Spaghetti House International 24
Epicurean International 24
Igor?s Group International 31
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Lan Kwai Fong
En al 5 tertainment Internation
Oliver?s Super Sandwich Fast Food Sandwiches / Salads 19
Mix California Smoothies & Wraps 9
Pret a Manger Fast Food Sandwiches / Salads 8
Chiram Restaurants Ltd International 6
Eclipse Management International 10
Outback Steakhouse Australian / American style Steak House 7
Red Ant Chinese 8
Elite Concepts International 8
California Pizza Kitchen American style pizza 4
Dan Ryan?s American Style dining 3
Ruby Tuesday?s American Style dining 4
Burger King Fast Food - Burgers 15
Jimmy?s Kitchen International 2
Ruth?s Chris Steakhouse American Style Steak House 2
Bubba Gump American Style dining 1
Harlan?s International 1
Lawry?s The Prime Rib American Steak House 1
Morton?s the Steakhouse American Steak House 1
TGI Fridays American Style dining 1
Tony Roma?s American Style dining 2
SECTION III. COMPETITION
Note: Estimated statistics for 2010; Market Share in terms of Import Value
Source: World Trade Atlas ? Hong Kong Census & Statistics Department
Table 10. Hong Kong: Major Product Categories of Hong Kong?s Imports of COAP and
Seafood Products and Competition
Product Category Major Strengths of Key Supply Advantages and
Supply Countries Disadvantages of Local
Breakfast Cereals & 1. China ? China is the largest supplier, Local production is
Pancake Mixes 54% imports include some insignificant
international brands, which have
Imports 2. Thailand manufacturing establishments in
US$33 million ? 12% China.
2. U.S. ? In recent years, Thailand has
Retained Imports 11% been a popular tourist
US$30 million destination for Hong Kong
10,300 MT residents, who are becoming
increasingly receptive to Thai
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tastes and cuisine. This is
conducive to the growth of Thai
food exports to Hong Kong.
Melamine was found in eggs and
dairy products from China and
that has led consumers to pay
more attention to food safety
and seek high quality products
from other supplying countries.
Red Meats, fresh, 1. Brazil ? Products from Brazil and China Local production is largely
chilled/frozen 31% are price competitive, but they sold/ marketed as freshly
are of different market segments slaughtered meats.
Imports 2. U.S. ? from U.S. products.
US$2.7 billion 16%
1,300,000 MT U.S. market share dropped from
3. China ? 21% in 2003 to 3% in 2005 as a
Retained Imports 9% result of the ban on U.S. bone-in
US$1.68 billion beef. Market share then
504,000 MT 4. Germany increased gradually following
? 8% Hong Kong?s opening to U.S.
beef since the beginning of
2006. Hong Kong currently
allows U.S. boneless beef
derived from animals less than
30 months of age.
Bone-in beef and offals from the
U.S. are not yet allowed entry
into Hong Kong. Hong Kong
Government adopts zero
tolerance on bone fragments.
U.S. beef is highly regarded in
Hong Kong. It is always the top
choice for high-end restaurants
and sophisticated consumers.
U.S. beef is largely for the high-
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Red Meats, 1. China ? Chinese supplies dominate the Local production is
Prepared/preserved 31% market because there is a big insignificant.
demand for price competitive
Imports 2. Spain ? prepared/preserved meatballs
US$580 million 11% and other products typical in
315,000 MT Chinese dishes in Chinese
3. U.S. ? restaurants and processing in
Retained Imports 11% China is cost effective.
Poultry Meat 1. Brazil ? Brazil became the leading Local production is sold/
(Fresh, chilled & 39% supplier of poultry for Hong Kong Marketed as freshly
frozen) market in 2004, when Hong slaughtered meats.
2. U.S. ? Kong banned entry of U.S.
Imports 34% poultry products (between HRI sector tends to use
US$1.7 billion February 11, 2004 and April 30, chilled and frozen chicken
1,090,000 MT 3. China ? 2004) due to outbreaks of Avian products rather than
14% Influenza cases in the U.S. freshly slaughtered
Retained Imports Though the ban was then lifted, chickens because the
US$930 million Brazil continues to be the largest latter are far more
426,000 MT supplier due to price expensive.
competitiveness and established
business relationship between
Brazilian exporters and Hong
The reduced supplies of live
chickens to Hong Kong have
resulted in increased demand for
chilled whole chickens from
Hong Kong?s certification
requirement for U.S. chicken
feet, which took effect in May
2005, has reduced U.S. chicken
feet supplies to Hong Kong. By
the requirement, U.S. chicken
feet are required to have ante
mortem and post mortem
Dairy Products 1. Netherlands is strong in dairy Local companies supply
Netherlands product supplies and it has an fresh milk drinks, which
Imports ? 30% established position in Hong are processed in Hong
US$640 million Kong. Kong with milk originated
172,000 MT 2. Japan ? from farmlands in the
15% Dairy products from Netherlands southern part of China.
Retained Imports and New Zealand primarily
US$566 million 3. Ireland ? include concentrated dairy and Local companies can
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158,000 MT 15% cream. easily fulfill local milk
U.S. ? 1% Chinese dairy products to Hong
Kong primarily include not-
concentrated milk and cream.
Dairy products from the U.S.
primarily include ice cream.
Melamine was found in eggs and
dairy products from China and
that has led consumers to pay
more attention to food safety
and seek high quality products
from other supplying countries.
Eggs 1. China ? Eggs from China are price Local production is
57% competitive. However, since insignificant.
Imports 2006, when some Chinese eggs
US$130 million 2. U.S. ? were found tainted with Sudan
1.84 billion eggs 18% Red (which is a dye for industrial
use), Hong Kong consumers lost
Retained Imports 3. Thailand confidence in the safety of all
US$128 million ? 9% Chinese eggs.
1.83 billion eggs
U.S. dominates the white egg
Melamine was found in eggs and
dairy products from China and
that has led consumers to pay
more attention to food safety
and seek high quality products
from other supplying countries.
Fresh Fruit 1. U.S. ? U.S. fresh fruits are highly No local production.
25% regarded as having good quality.
US$1.4 billion 2. Thailand Thai Trade commission in Hong
1,400,000 MT ? 22% Kong aggressively sponsors
trade promotion activities.
Retained Imports 3. Chile ? Thai?s tropical fruits are very
US$730 million 19% popular in Hong Kong.
Chile?s biggest fruit item to Hong
Kong is grapes. The supply
season is different from the
Fresh Vegetables 1. China ? Products from China are very Local production is about
70% price competitive. Due to 5 % of total demand.
Imports expensive operation costs, some Production costs, both in
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US$207 million 2. U.S. ? farmers in Hong Kong have terms of land and labor,
615,000 MT 9% move their operations to China in Hong Kong are high.
and sell their products back to The Hong Kong
Retained Imports 3. Australia Hong Kong. Government has
US$198 million ? 4% encouraged organic
606,500 MT High-end restaurants and five- farming so as to find the
star hotels prefer to use high niche market for local
quality U.S. products. A lower vegetables.
U.S. dollar value helps U.S.
exports to Hong Kong.
Processed Fruit & 1. China ? Supplies from China are price Local production is
Vegetables 30% competitive. In addition, some insignificant.
international brands have
Imports 2. U.S. ? operations in China and their
US$350 million 31% exports to Hong Kong are
230,000 MT considered as imports from
3. Thailand China.
Retained Imports ? 8%
US$255million Products from the U.S. are more
180,000 MT for the high-end market. Potato
chips and French fries are major
U.S. export categories to Hong
Tree Nuts 1. U.S. ? 39% of the tree nuts imported to No local production
69% Hong Kong are pistachios.
US$710 million 2. Iran ? The U.S. is very strong in
180,000 MT 21% supplying almonds, hazelnuts
Retained Imports 3. Mexico ?
US$400 million 4% Some of the imports are re-
77,500 MT exported to Vietnam and China
Fruit & Vegetable 1. U.S. ? U.S. products are highly Local companies are well
Juices 32% regarded in the local market. established in the market
with well distribution and
Imports 2. China ? Products from China include marketing network.
US$24 million 15% international brands However, they are rarely
19,000 MT manufactured in China. considered as premium
3. Australia products.
Retained Imports ? 9% Australian products are generally
US$21 million perceived as natural.
Wine 1. France ? France is the major supplier for Hong Kong does not have
56% wine. French wine is highly any wine production.
Imports regarded in Hong Kong though
US$734 million 2. U.K. ? expensive.
34 million liters 16%
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Hong Kong people are becoming
Retained Imports 3. Australia more familiar with U.S. wine, in
US$590 million ? 7% particular California wine.
24 million liters
4. U.S. ? The Hong Kong Government
6% abolished the tax on wine in
February 2008. The new policy
has attracted more wine imports
into Hong Kong.
SECTION IV. BEST CONSUMER ORIENTED PRODUCT PROSPECTS
1 95% of Hong Kong food supplies are imported. Since Hong Kong?s domestic
production is nominal the market size in the following table is equal to retained imports
without taking into account local production. U.S. exports to Hong Kong are also
based on imports minus exports.
2 Import tariff rates for all food and beverage products in the tables are zero except for
spirits with an alcohol content greater than 30%, which is 100%.
3 Products listed below are either enjoying a large market import value or a significant
growth rate for the last 5 years (2005-2009).
Table 11. Hong Kong: Top 10 Prospects in 2010
Product 2009 2009 2005 ? Key Constraints Over Market
Category Retained Retained 2009 Market Development Attractiveness
Imports Imports Average For USA
(MT) (US$ Annual
Fish & Volume US$2.2 +8.8% Major suppliers of fish U.S. fish and
Seafood statistics not billion (value) and seafood products are seafood products
Products available Japan (17%), are perceived as
Expected China (15%), Australia high quality and
to reach (11%), Indonesia (5%), safe.
US$2.5 and the US (4%).
billion in Many 5-star hotels
2010 in Hong Kong are
such as king salmon,
king crab, snow
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crab, black cod and
halibut. It is
continue to be
popular among HRI
sector in Hong Kong.
Fresh Fruit 541,822 MT US$613 -0.8% The Hong Kong fresh U.S. fresh fruit are
million (volume) fruit market had negative well known for their
Expected to volume growth over the large variety, good
reach Expected +6.6% past 5 years because of quality and tastes.
574,000 MT to reach (value) bad crops in some
in 2010 US$730 categories. U.S. was the largest
million in supplier (25%) of
2010 Hong Kong consumers fresh fruit to Hong
prefer fresh fruit to Kong, followed by
frozen fruit. Competition Thailand (22%).
from Thailand and China
is keen as these The top U.S. fruit
countries supply tropical exports to Hong
fresh fruit at competitive Kong (in 2009) were
prices. The shorter citrus products
travel time for shipments (US$97 million),
from these countries to grapes (US$77
Hong Kong also render million), apples
their products (US$47 million),
?fresh? to Hong Kong cherries (US$34
consumers. million), plums,
sloes & peaches
(US$11 million) and
These U.S. products
will continue to be
popular among Hong
Poultry 316,491 MT US$609 -2.4% Brazil is the leading U.S. exported
Products million (volume) supplier of poultry for US$168 million
Hong Kong. Brazil worth of chicken
Expected to moved in as the no. 1 products to Hong
reach Expected +10% poultry exporter to Hong Kong, accounting for
426,000 MT to reach (value) Kong when U.S. poultry 14% of the market
in 2010 US$930 imports were temporarily share.
million in banned during February
2010 11 to April 30, 2004 due U.S. products are
to Avian Influenza cases highly regarded in
in the United States. food quality and
Though the ban was later food safety.
lifted, Brazil continues to More popular U.S.
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be the largest supplier chicken products
due to its price include chicken wing
advantage and its mid joints and
exporters? relationships chicken legs because
with Hong Kong of their sizes and
importers. quality. These two
The reduced supplies of products are
live chickens from China particularly
to Hong Kong have popularly among
resulted in increased Hong Kong style
demand for chilled whole cafes.
chickens from China as
Hong Kong?s certification
requirements for U.S.
chicken feet, which took
effect in May 2005,
reduced U.S. chicken
feet supplies to Hong
Kong. By the
chicken feet are required
to have ante mortem and
post mortem inspection.
Pork 157,850 MT US$462 +3% China and Brazil are the U.S. exported
million (volume) top suppliers of pork to US$62 million worth
Hong Kong because their of pork to Hong
Expected to products are very price Kong, accounting for
reach Expected +16% competitive. 12% of the market
160,480 MT to reach (value) share.
in 2010 US$425 There is a big demand
million in for price competitive U.S. products are
2010 prepared/preserved highly regarded for
meatballs and other quality and food
products typical in safety.
Chinese dishes in
which are made from
pork. China enjoys the
advantage of low
Processed 176,228 MT US$262 +3% The U.S. is the largest U.S. processed fruit
Fruit & million (volume) supplier (32%), closely and vegetables are
Vegetables Expected followed by China (29%). well known of their
to reach Expected +7% superior quality and
180,000 MT to reach (value) Some international tastes. U.S.
in 2010 US$255 brands have operations processed fruit and
million in in China and their vegetables such as
2010 exports to Hong Kong potatoes, nuts,
are considered as sweet corn,
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imports from China. mushrooms,
continue to be in
large demand in
Beef, 91,829 MT US$317 +20% Because of BSE cases in U.S. exported
Frozen million (volume) the U.S., Hong Kong US$69 million worth
currently allows boneless of frozen beef to
Expected to Expected +31% beef derived from cattle Hong Kong in 2009,
reach to reach (value) under 30 months of age accounting for 17%
119,000 MT US$435 from U.S. E.V (Export market share.
in 2010 million in Verification) approved Although U.S. beef
2010 plants. was banned in Hong
Kong in 2004 and
Bone-in beef and variety 2005, Hong Kong
beef from the U.S. are consumers still have
not yet allowed in. high regards for U.S.
beef in terms of
Currently only 25 plants quality and safety.
have been EV approved
and are eligible to export
beef products to Hong
Short U.S. beef supplies
make U.S. beef very
Brazil beef took the
opportunity to gain
market share. Brazil
beef imports grew from
US$49 million in 2004 to
US$211 million in 2009.
Wine 25.4 million US$399 +20% Competition is keen in U.S. exported
liters million (volume) Hong Kong. Major US$40 million of
competitors come from wine to Hong Kong
Expected to +59% France and Australia. in 2009, accounting
reach 24 Expected (value) French wine is for 8% of the
million to reach traditionally more market share.
liters in US$590 popular in Hong Kong.
2010 million in The HKG abolished
2010 the import tax on
wine and beer in
The HRI sector in
Macau is growing,
making it an
opportunity for U.S.
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wine traders to
consumers are more
and more receptive
to wine. The total
elimination of the
excise tax on wine
would probably help
drinking culture in
Tree Nuts 85,779 MT US$397 +19% 38% of the tree nuts No local production
million (volume) imported to Hong Kong
Expected to Expected +20%
reach to reach (value) The U.S. is very strong in
77,500 MT US$400 supplying almonds,
in 2010 million in hazelnuts and pistachios.
Some of the imports are
re-exported to Vietnam
and China for processing.
Fruit & 18,683 MT US$25 +0.4% The U.S. is still the Given the high
Vegetable million (volume) market leader, exported quality of U.S. fruit
Juices US$9.6 million worth of & vegetable juices,
Expected to Expected -1% fresh fruit juices to Hong U.S. fruit and
reach to reach (value) Kong, accounting for a vegetable juices
16,900 MT US$21 market share of 34%. such as orange
in 2010 million in juices, apple juices,
2010 grape juices,
tomato juices and
pineapple juices are
expected to continue
to be very popular in
Organic Statistics not Statistics Statistics Organic F&B products are As Hong Kong
Food and available not not generally 20-40% higher consumers are
Beverage available available in prices compared to becoming more
(The size of non-organic products. health-conscious,
the Hong the demand for
Kong organic There are many organic organic products will
food and standards in the market continue to grow in
beverage and the poor quality of a 2010.
market is country?s organic
estimated at products may negatively USDA Organic
US$500 affect the image of enjoys an excellent
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million, with organic products from all reputation among
an annual supplying countries. consumers in Hong
growth of Kong. Consumers
10-15%) generally have more
confidence on USDA
are in good demand.
Other products such
as organic meat
(beef and pork),
eggs etc are starting
to have more
interest in the
There is also a
strong demand for
and fruits, organic
coffee and tea
SECTION V. KEY CONTACTS AND FURTHER INFORMATION
Foreign Agricultural Service (FAS)
Home Page: http://www.fas.usda.gov
Agricultural Trade Office
American Consulate General
18th Floor, St. John?s Building
33 Garden Road, Hong Kong
Tel: (852) 2841-2350
Fax: (852) 2845-0943
Web site: http://www.usconsulate.org.hk
Department to Implement Food Safety Control Policy
Food & Environmental Hygiene Department
43/F., Queensway Govt Offices
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66 Queensway, Hong Kong
Tel: (852) 2868-0000
Fax: (852) 2834-8467
Web site: http://www.fehd.gov.hk
Department to Control the Importation of Plants & Live Animals
Agriculture, Fisheries & Conservation Department
5-8/F., Cheung Sha Wan Govt Offices
303, Cheung Sha Wan Rd
Kowloon, Hong Kong
Tel: (852) 2708-8885
Fax: (852) 2311-3731
Web site: http://www.afcd.gov.hk
Department to Issue License for Imported Reserved Commodities
Trade & Industry Department
18/F., Trade Department Tower
700 Nathan Road
Kowloon, Hong Kong
Tel: (852) 2392-2922
Fax: (852) 2789-2491
Web site: http://www.tid.gov.hk
Department to Register Health Foods Containing Medicine Ingredients
Department of Health
Import & Export Control Section
18th Floor, Wu Chung House
213 Queen?s Road East, Wanchai, Hong Kong
Tel: (852) 2961-8754
Fax: (852) 2834-5117
Web site: http://www.dh.gov.hk
Department to Issue License for Imported Dutiable Commodities
Hong Kong Customs & Excise Department
Office of Dutiable Commodities Administration
6-9th floors, Harbor Building
38 Pier Road, Central, Hong Kong
Tel: (852) 2815-7711
Fax: (852) 2581-0218
Web site: http://www.customs.gov.hk
Department for Trade Mark Registration
Intellectual Property Department
Trade Marks Registry
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24th and 25th Floors, Wu Chung House
213 Queen?s Road East
Wan Chai, Hong Kong
Tel: (852) 2803-5860
Fax: (852) 2838-6082
Web site: http://www.ipd.gov.hk
Semi-Government Organization Providing Travel Information
Hong Kong Tourist Board
9th - 11th floors, Citicorp Center,
18 Whitfield Road, North Point, Hong Kong
Tel: (852) 2807-6543
Fax: (852) 2806-0303
Home Page: www.hktourismboard.com
Semi-Government Organization Providing Hong Kong Trade Information
Hong Kong Trade Development Council
38th Floor, Office Tower, Convention Plaza
1 Harbor Road, Wan Chai, Hong Kong
Tel: (852) 2584-4188
Fax: (852) 2824-0249
Home Page: http://www.tdctrade.com
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