Creative & Media: opportunities

An Expert's View about Printing and Media in India

Last updated: 21 Mar 2011

A number of opportunities exist for overseas companies to do business with Indian creative and media sector.

Sector briefing Creative & Media: opportunities in India Why India? ? Contemporary creative industries in India are intricately connected to the entertainment and media sectors. ? A growing middle-class with increasing disposable incomes, facilitated by the growth in retail infrastructure for entertainment products and services, and the demands for creativity in business are all opening up vast opportunities for businesses in this sector. ? These industries have been (consistently) growth sectors within the Indian economy for several years now. Publishing are the other substantial creative ? Very receptive to overseas expertise and industry segments. technologies that add value to their content and increase production and distribution For general information about on market efficiencies. conditions in India, see the UKTI website. ? Largely open and liberalised for FDI. 100% FDI possible in most areas except print media (news and current affairs restriction of 26%) and DTH broadcasting and FM broadcasting (cap at 20%). ? In addition to the UK, the USA, Japan, Canada, Australia, France, Germany, Singapore, Australia, South Africa and New Zealand are all actively exploring business and investment opportunities in India and with Indian companies. ? The Indian creative and media industry size is estimated well above £8 billion (2008 figures) and is estimated to be growing at 12.5%. ? Television, Print media, Filmed entertainment, Radio, Animation & Gaming, Outdoor advertising and Music are some of the key entertainment sectors. Design and UK Trade & Investment Sector briefing: Creative & Media Sector opportunities in India  Opportunities A number of opportunities exist for overseas companies to do business with Indian creative and media sector. These include: ? Marketing of film locations, location services ? Sale of high-technology cinematographic equipment ? Co-production ? Post-production technologies and services ? Marketing and distribution services ? Dubbing and sale of distribution rights of action-oriented foreign language films. ? Bollywood events and festivals ? DTH & FM broadcasting - studio technology and services ? Licensed formats for TV channels ? Licensing and distribution of international music ? Asset promotion (music managers) ? Music content for games developers ? Co-productions, and outsourced work for animation projects ? Brand design Consulting, Product Design, Graphic design services ? Investment opportunities for agencies and technology firms in the advertising space ? e-learning and e-publishing ? Distribution and licensed publishing of books and periodicals, lifestyle magazine To find out more about how you can grow your creative and media business in India, please contact the UKTI specialist in India - Giri at UK Trade & Investment Sector briefing: Creative & Media Sector opportunities in India  Major events and activities UKTI contacts Key events in the market include: T R Giridhar FICCI Frames, March 2011 Senior Trade & Investment Advisor Broadcast India, October 2010 British Deputy High Commission, Mumbai Nasscom Animation & Gaming Tel: 91 22 66502234 Conference, November 2010 Mob: 0091 9820918392 CII Design Summit, December 2010 Email:   For details on more events, use the events search on the UKTI website or register to receive regular updates. New export events are added daily. UKTI?s Tradeshow Access Programme (TAP) provides grant support for eligible Small & Medium Sized Enterprises (SMEs) to attend trade shows overseas. UK Trade & Investment Sector briefing: Creative & Media Sector opportunities in India  Next steps - How UKT I can help This work is available via our Overseas Market British companies wishing to develop their Introduction Service (OMIS) a chargeable business in the Indian market are advised to service which assists British-based companies undertake as much market research and wishing to enter or expand their business in planning as possible in the UK. overseas markets. UKTI?s team in India, with its wide local To find out more about commissioning this knowledge and experience, can provide a work, or accessing other UKTI services and range of services to British-based companies specialist advice, please visit the UKTI website wishing to grow their business in global to find contact details for your local UKTI markets. office. This can include: ? Provision of market information ? Validated lists of agents/distributors ? Key market players or potential customers in the Indian market ? Establishment of interest of such contacts in working with you ? Arranging appointments ? Organise seminars or other events for you to meet contacts and promote your company in the Indian market   Whereas every effort has been made to ensure that the information given in this document is accurate, neither UK Trade & Investment nor its parent  Departments (the Department for Business, Innovation & Skills, and the Foreign & Commonwealth Office), accept liability for any errors, omissions or  misleading statements, and no warranty is given or responsibility accepted as to the standing of any individual, firm, company or other organisation  mentioned.   Published 2010 by UK Trade & Investment.  Crown Copyright © UK Trade & Investment Sector briefing: Creative & Media Sector opportunities in India 
Posted: 21 March 2011, last updated 21 March 2011

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