Mexico imported medical equipment, instruments, disposable and dental products worth US $3.5 billion in 2010.
A Top Export Prospect for Mexico
Mexico imported medical equipment, instruments, disposable and dental products worth US
$3.5 billion in 2010. This represented 90 percent of the medical equipment and instrument
market and 2 percent of the disposables. Of these imports 57 %, or US$ 2 billion, were of U.S.
origin. The main foreign suppliers of medical devices are Belgium, Brazil, Canada, China,
France, Germany, Israel, Italy, Japan, Netherlands, South Korea and UK.
U.S. medical products are highly regarded in Mexico due to their high quality, after sales
service, and price point compared to competing products of similar quality. Consequently,
U.S. medical equipment and instruments have a competitive advantage and are in high
demand in Mexico.
Public health care institutions account for 70 – 80 percent of total medical services provided
nationwide while private health care institutions cover approximately 25-30 percent of the
Mexican population, including 32 million people with private medical and accident insurance.
In 2007, Mexico had 3,140 accredited private hospitals, of which only 80 had more than 50
beds and the capacity to offer highly specialized services.
Best prospects include the following:
• Anesthesia equipment
• Electro surgery equipment
• Gamma ray equipment
• Lasers for surgery
• MRI equipment
• Patient monitors
• Respiratory therapy equipment
• Suction pumps
Top cts Dev 2 US Export Prospe in Mexico 2012: Medical ices
• Ultrasound equipment
• X ray equipment
Key factors in order to successfully compete are quality, after sales service, warranty and
Opportunities and Challenges
Most large public and private hospitals are regularly seeking the most modern and highly
specialized medical devices. Some medium and small private hospitals with limited budgets
buy used or refurbished equipment. However, public hospitals by law, cannot buy used or
refurbished products. In order to reduce costs many public and private hospitals are
outsourcing parts of their medical treatment services to companies that offer “integral
surgery services”. This is delivered as a “pay per event”, which includes all the necessary
products required to perform a surgery. As such, hospitals are able to avoid big capital
investments in materials, pharmaceuticals, and instruments, and at the same time gain
access to some of the most modern specialized surgical equipment.
Most medical and health care products need to be registered with the Mexican Secretariat of
Health (SSA) prior to sale or use in Mexico. In addition, foreign medical device manufactures
require a legally appointed distributor/representative in Mexico responsible for the product
and registration process. Lastly, there can be delays in receiving registration/marketing
approvals from COFEPRIS.
Useful links for public institutions:
For private hospitals:
Top ects a 3 US Export Prosp in Mexico 2012: Medic l Devices
For More Information
Please contact Alicia Herrera, Commercial Specialist for medical devices at the U.S. Commercial Service in
Mexico at Alicia.Herrera@trade.gov or (11-52-55) 5140-2629. You can also visit our website at
The U.S. Commercial Service — Your Global Business Partner
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of the U.S. Department of Commerce utilizes its global presence and international marketing expertise to help
U.S. companies sell their products and services worldwide. Locate the U.S. Commercial Service trade specialist
in the U.S. nearest you by visiting http://www.export.gov/eac.
Disclaimer: The information provided in this report is intended to be of assistance to U.S. exporters. While we make every
effort to ensure its accuracy, neither the United States government nor any of its employees make any representation as to the
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International copyright, U.S. Department of Commerce, 2012. All rights reserved outside of the United States.