Marine Opportunities

An Expert's View about Ships, Boats in New Zealand

Last updated: 12 Apr 2011

The expansion in local infrastructure will mean that New Zealand has the opportunity to more than double the number of superyacht refits it currently has the ability to undertake. Yacht owners spend on average $6-7mill per refit and another $1mill in New Zealand at the time.

Sector briefing Marine Opportunities in New Zealand Why New Zealand? ? The marine industry is estimated to be worth $2.2bill to the New Zealand economy ? New Zealand?s challenging marine environment encourages and facilitates innovation ? New Zealand has one of the highest rates of boat ownership per capita worldwide ? New Zealand has gained a strong reputation for building premium boats ? New Zealand is the third largest supplier of large sailing superyachts Find general information on the New Zealand ? New Zealand has world class facilities market conditions on UKTI?s website. The for the refit and manufacturing of Doing Business Guide for New Zealand gives an superyachts overview of New Zealand?s economy, business ? New Zealand is a world leader in culture, potential opportunities and an innovative marine technology introduction to other relevant issues. ? New Zealand yacht building is ?The Rugby World Cup in recognised worldwide, with a number of 2011 offers huge potential shipyards winning international awards ? The marine industry employs more than for industry exposure 10,000 people in New Zealand through hosting the Auckland ? Auckland has the biggest cluster of International Boat Show, marine industry companies in the world, which creates ease and efficiency in co- boat yard visits and operation throughout the industry subsequent events at this ? Marine industry exports are expected to time.? grow by 55% between 2010-2015 UK Trade & Investment Sector briefing: marine opportunities in New Zealand (including setting up new customs points and Opportunities adjusting legislation). Globally, the market for new superyachts is Government funding has enabled research and expected to reach $54bill over the next couple development into key areas of technology of years and although New Zealand is the third within the marine sector. This has led to largest supplier of large superyachts, it innovative materials and components being currently has less than 2% of the total market. produced in New Zealand which the country is recognised for. The expansion in local infrastructure will mean that New Zealand has the opportunity to more If you have any questions on the opportunities than double the number of superyacht refits it above, contact the UKTI contacts named in this currently has the ability to undertake. Yacht report. Business opportunities aimed owners spend on average $6-7mill per refit and specifically at UK companies are added daily to another $1mill in New Zealand at the time. UKTI?s website. These leads are sourced by our staff overseas in British Embassies, High New Code of Practice released by Marine Commissions and Consulates, across all sectors Industry Association to further strengthen and and in over 100 markets. add credibility to the refit sector. This sector is currently worth $180mill pa, goal is $500mill You can be alerted to business opportunities on by 2020. a regular basis by registering on the UKTI The Rugby World Cup website. More on UKTI?s business opportunities in 2011 offers huge potential for industry exposure through hosting service the Auckland International Boat Show, boat yard visits and subsequent events at this time. Approximately 3000 journalists are expected to be in New Zealand at the time. Baby Boomers are reaching retirement so there is potential for growth in demand for yachts as this affluent generation seeks a new lifestyle. The currently growing expansion of marine infrastructure offers large investment opportunities. The recovering economy has shown an increase in the number of orders for new superyachts and those undergoing refits. (10 new orders in the last 11 months, compared to no orders for the previous 14 months). Marine equipment sales, launches and trailer power boats are other important sub sectors expecting significant growth in New Zealand over the coming years. (marine equipment sales expected to reach $600mill pa by 2015 and $700mill pa by 2020). The new online learning system developed by the NZ Marine Industry Training Organisation will allow greater flexibility and opportunities for those willing to gain industry training and education. This should increase the already highly skilled labour force. Refit sector group is working with government departments with the aim to make it easier for international superyachts to visit New Zealand UK Trade & Investment Sector briefing: marine opportunities in New Zealand Major events and activities UKTI contacts Auckland International Boat Show Barbara Harris 15-18 September 2011 Deputy Director, Trade This year New Zealand showcases its British Consulate General Auckland excellence in the marine sector in the brand Tel: (0064) (9) 303 5018 new Viaduct Events Centre. Timing is to Email: Barbara.Harris@fco.gov.uk coincide with the Rugby World Cup. www.ukti.gov.uk http://www.aucklandinternationalboatshow.co m/ Deirdre Bonis Trade Development Officer 2011 Hutchwilco NZ Boat Show British Consulate General Auckland 12-15 May 2011 ASB Showgrounds Auckland Tel: (0064) (9) 303 5015 http://www.boatshow.co.nz/ Email: Deirdre.Bonis@fco.gov.uk Largest and most popular boat show in New www.ukti.gov.uk Zealand, with a large collection of new boats and New Zealand?s largest fishing supermarket. The Volvo Ocean Race 2011-2012 Auckland Stopover 8-18 March 2012 http://www.volvooceanrace.com/ See the crews compete during the ?in-port? race, as a part of this world class sporting and adventure competition. Find full details of all events in this country and sector on the UKTI website. New export events are added daily to the site and you can register to be alerted to them on a daily, weekly or monthly basis. UKTI?s Tradeshow Access Programme (TAP) provides grant support for eligible Small & Medium Sized Enterprises (SME's) to attend trade shows overseas. Find out more about UKTI support for attendance at overseas events. UK Trade & Investment Sector briefing: marine opportunities in New Zealand Next steps - How UKTI can help ? Arranging appointments British companies wishing to develop their ? Organise seminars or other events for business in the New Zealand market are you to meet contacts and promote your advised to undertake as much market research company in the New Zealand market and planning as possible in the UK. UKTI?s team in New Zealand, with its wide local This work is available via our Overseas Market knowledge and experience, can provide a Introduction Service (OMIS) a chargeable range of services to British-based companies service which assists British-based companies wishing to grow their business in global wishing to enter or expand their business in markets. overseas markets. This can include: To find out more about commissioning this ? Provision of market information work, or accessing other UKTI services and ? Validated lists of agents/distributors specialist advice, please visit the UKTI website ? Key market players or potential to find contact details for your local UKTI customers in the New Zealand market office. ? Establishment of interest of such contacts in working with you Whereas every effort has been made to ensure that the information given in this document is accurate, neither UK Trade & Investment nor its parent Departments (the Department for Business, Innovation & Skills, and the Foreign & Commonwealth Office), accept liability for any errors, omissions or misleading statements, and no warranty is given or responsibility accepted as to the standing of any individual, firm, company or other organisation mentioned. Published 2011 by UK Trade & Investment. Crown Copyright © UK Trade & Investment Sector briefing: marine opportunities in New Zealand
Posted: 12 April 2011, last updated 12 April 2011