U.S. Dry Beans Reconnect with its Polish Roots

A Lastest News about Cereals, Leguminous Crops, Oil Seeds in Poland

Posted on: 29 Jul 2012

US Dry Bean Council conducted its first market review of Poland in nearly seven years.

THIS REPORT CONTAINS ASSESSMENTS OF COMMODITY AND TRADE ISSUES MADE BY USDA STAFF AND NOT NECESSARILY STATEMENTS OF OFFICIAL U.S. GOVERNMENT POLICY Voluntary Public - Date: 7/11/2012 GAIN Report Number: PL1213 Poland Post: Warsaw U.S. Dry Beans Reconnect with its Polish Roots Report Categories: Market Development Reports Approved By: Michael Henney, Agricultural Attaché Prepared By: Mira Kobuszynska, Agricultural Specialist Report Highlights: US Dry Bean Council conducted its first market review of Poland in nearly seven years. Global market conditions in 2012 have greatly improved U.S. dry bean market competitiveness in this and other Eastern European markets against traditional suppliers. The visit generated one trade lead for old crop U.S. beans with a potential sales value of up to $340,000. General Information: In June the US Dry Bean Council (USDBC) visited Poland to research market opportunities and to promote direct business relations between U.S. production firms and exporters, with Polish canners and packagers of dry beans. One of the goals of the AgWarsaw assisted visit was to raise awareness of US export potential on the world dry beans market. As U.S. dry beans are seen as expensive by Polish importers and producers the visit sought to communicate current world market trends. The price competitiveness of U.S. beans should increase this year, which would create new opportunities and stimulate direct supply to polish buyers. Representative of USDBC visited five Polish firms, representing different scale, production type and regions of Poland: two dry packagers and three canners, with national coverage of Poland through their distribution. Meetings were conducted with managers and representatives of the following firms: Kupiec Ltd. Paprotnia (region of Konin) Bonduelle Polska Dawtona (Blonie near Warszawa/Torun) ZPOW Ziebice Ltd. - PAMAPOL group (Lower Silesia region) Florpak Ltd. (Warszawa/Wojnicz) The visit helped identify market constraints and opportunities for the US Bean sector. One obstacle identified is that many Polish importers are small meaning they must rely on larger middlemen or buy through European brokers or large importing companies. A second obstacle identified is method of payment. Polish importers operating in this market try to avoid pre-payment of shipment and prefer to pursue risk avoidance strategies. Among opportunities identified was Poland’s change in its consumption model towards the Mediterranean diet which incorporates pulses more into diet habits of Polish consumers. USDBC considered the visit successful as the managers of visited firms showed strong interest in the U.S. dry beans given the good sales potential of new 2012 crops. Caution was noted that purchase decisions will only be made after prices in major exporting countries will be known. Dawtona, one of the firms visited, submitted a trade lead request seeking to source 2011 crop beans directly from U.S. producers. The potential contract could total 13 -14 containers of dry beans valued at approximately $340,000.
Posted: 29 July 2012

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