The United States remains one of the top choices among long-haul destinations for French travelers. France ranks third among European markets, after the United Kingdom and Germany, and sixth in the world after Canada, Mexico, Japan, the U.K., and Germany as an overseas source of income for the tourism industry in the U. S.
All major players in the travel & tourism industry indicated good growth prospects for the French market in 2008, estimating an average of 28 percent more sales revenue for French travelers to the U.S. The French market is looking very optimistic for 2009 especially with the opening of a series of non-stop flights between France and the United States.
California, the U.S. National Parks, New York and Florida remain the favorite destinations. Increasingly, other regions like the Southwest and Mountain States are becoming popular, particularly with second or third-time visitors. The French are very individualistic in their travel behavior. The average length of stay is approximately two weeks. Visitor spending in the U.S. amounts to approximately USD 76 per day per person. The Commercial Service office in Paris supports the Visit USA Committee France, a private industry association aimed at promoting the United States as a travel and tourism destination.