Publishing Sector Overview

An Expert's View about Printing and Media in Singapore

Last updated: 24 Feb 2011


Based on industry estimates, Singapore has over 2600 companies involved in printing and publishing.
Over 500 firms are directly engaged in the publishing of books, newspapers, magazines, periodicals,
directories and mailing/customer databases. Available statistics indicate that the sector employs more
than 6000 employees and has a value-add of more than US$900,000/ S$1.3million.

Singapore serves as the Asian headquarters of many top international publishers that include industry
leaders like Reed Elsevier, John Wiley & Sons (Asia), McGraw-Hill Learning Education, Readers’ Digest
Asia, Cambridge University Press, Sage Publishing and CEngage Learning among others.
To complement the publishing sector, there is a vibrant printing industry which is well-equipped with the
latest technology to provide printing and publishing solutions and the supporting customer service

Singapore has excellent logistics services, advanced information communications infrastructure and a
strong IPR protection framework. U.S. publishers will find that this creates a conducive environment in
which to do business and expand to other regional markets.

Based on the latest report published by PriceWaterHouseCooopers, the global book publishing industry is
projected to grow at approximately 2.8% annually, from US$107.5 billion in 2004 to US$129 billion by

Within Asia, China is continues to be one of the fastest growing economic markets and this has led to a
corresponding surge in interest in Chinese language, culture and media content. Singapore also has a
large Chinese population that is effectively bilingual. To this end, the potential partners in this island state
are well-positioned to serve as a U.S. company’s strategic partner as it pushes into China. Singapore
recently signed a free trade agreement with China which will enable printed books, newspapers, journals,
picture books and maps to enter China tariff-free.

Singapore’s close proximity, both physical and cultural, to other major markets such as the India subcontinent
and Southeast Asia, makes it an ideal hub for many international publishers. U.S. firms can
leverage Singapore’s strategic position to springboard into the region.

Read the full market research report

Posted: 18 February 2011, last updated 24 February 2011

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