Information on Turkey's peach, cherry and nectarine markets
THIS REPORT CONTAINS ASSESSMENTS OF COMMODITY AND TRADE ISSUES MADE BY
USDA STAFF AND NOT NECESSARILY STATEMENTS OF OFFICIAL U.S. GOVERNMENT
POLICY
Required Report - public distribution
Date: 8/19/2010
Turkey
Stone Fruit Annual
Turkey Stone Fruit Annual 2010
Approved By:
Rachel Nelson
Prepared By:
Yasemin Erkut
Report Highlights:
Turkish cherry production was 600,000 MT in MY 2009 and 2010 and exports are estimated at a record 65,000 MT in MY
2010. Turkish peach and nectarine production in MY 2009 and MY 2010 were 547,000 MT and 550,000 MT, respectively.
Executive Summary:
Turkey continues as one of the world?s major producers of fresh fruit and vegetables. Stone fruits account for 14 percent of
total fruit production in Turkey, the third most significant after deciduous and citrus fruits. Most stone fruit is consumed
fresh in the domestic market.
Cherry production levels were high in MY 2009 and in MY 2010, reaching 600,000 MT both years. The increase in
production was also reflected in the export levels. Cherry exports are estimated to reach record 65,000 MT in MY 2010. EU
and Russia continued as Turkey?s major export markets.
In MY 2009 and MY 2010 peach and nectarine production did not change drastically as predicted. Production was 547,000
MT and 550,000 MT respectively.
MY 2009 peach and nectarine exports bounced back from MY 2008 levels and were recorded as 32,000 MT. MY 2010 has
been a good year for exports as well and total exports are expected to be same as MY 2009.
Turkish producers are showing an increasing interest in stone fruit production, mainly due to low returns from other crops
and the high export potential of cherries. Therefore, stone fruit production is predicted to continue to increase in the near
future.
Commodities:
Fresh Cherries,(Sweet&Sour)
Fresh Peaches & Nectarines
Production:
Cherries
Turkey leads the world in total cherry production and is usually a top-three exporter. This success is
mainly due to encouragement and education of farmers by the major exporting companies. High returns
attract producers. The attractive export market opportunities such as Russia and Middle Eastern countries
also encourage Turkish farmers to convert their farms to cherry orchards.
2009 was a good year as cherry production increased about 14 percent compared to the previous
year. Total sweet and sour cherry production was recorded as 600,000 MT in MY 2009. Weather
conditions were reasonable during the blooming season and frost did not hit the crop in most growing areas
as it did the past few years.
The fruit quality for sweet cherries, however, were somewhat impacted by heavy rains which caused rain
cracking during the harvest in MY2009.
Table 1: Fresh Cherries, PS&D
Turkey
Fresh Cherries, (Sweet&Sour)
2008 2009 2010
2008/2009 11 2009/2010 2010/20
Market Year ket Year Begin:
Begin r Begin: Jan 2009
Mar
: Jan 2008 Market Yea Jan 2010 UOM
USDA
Official Data Old USDA New
USDA
Official
Post Jan
D Of
Post
ficial Data Data
a Da
ta
ta Data
Area Planted 34,000 36,000 36,000 36,000 37,000 37,000 37,000 (HA)
Area 0 0 0 0 0 0 0
Harve (HA) sted
Bea ,000 18,500 18,500 18,500 19,500 19,300 r 19,300 (1000 ing Tree 18s TREES)
Non-Bearing 5,700 8,000 8,000 8,000 8,000 8,500 8,500 (1000
Trees TREES)
Tota 700 26,500 26,500 26,500 27,500 27,800 27,800 (1000 l Tree 23,s TREES)
Commercial 440,000 500,000 525,000 500,000 500,000 600,000 600,000
Produ (MT) ction
Non-Comm. 0 0 0 0 0 0 0
Produ (MT) ction
Production 440,000 500,000 525,000 500,000 500,000 600,000 600,000 (MT)
Imports 0 0 0 0 0 0 0 (MT)
Total Supply 440,000 500,000 525,000 500,000 500,000 600,000 600,000 (MT)
Fresh Dom. 261,000 300,000 325,000 300,000 305,000 368,000 355,000
Con (MT) sumption
Exports, Fresh 28,560 50,000 50,000 50,000 45,000 52,000 65,000 (MT)
For 150,440 150,000 150,000 150,000 150,000 180,000 180,000
Proce (MT) ssing
Withdrawal 0 0 0 0 0 0 0
F (MT) rom Market
Total 440,000 500,000 525,000 500,000 500,000 600,000 600,000
D (MT) istribution
According to industry contacts and producers, cherry production is predicted to be approximately 600,000 MT in
MY2010 as well.
Cherries are grown mainly in the Central Anatolia and Marmara regions. Because of the high export demand,
an increasing number of Turkish producers are getting involved in cherry production. This trend is further
encouraged by extensive recruitment of growers by cherry exporting companies. A cherry orchard takes at
least three years to become productive.
Processed cherries account for 25 percent of total sweet and sour cherry production.
Turkish sour cherries are well known for their high juice quality. According to industry sources,
approximately 85 percent of sour cherry production is used in the processing sector to make canned products,
marmalades, frozen fruits and fruit juices. The rest is usually sold fresh on the domestic market.
There are more than one hundred varieties of sweet cherries produced in Turkey. The 0900 Ziraat variety
(also known as Turkish Napoleon), which was developed by Turkish scientists, is the most popular type
produced for export. About 90 percent of sweet cherry exports are Napoleon.
To satisfy growing international demand some producers are shifting to organic cherry production as
well. So far, however, this is a very small share of total production; nearly all organically grown cherries are
exported. Organic cherry production, mainly in Bursa and Kutahya provinces, is estimated to be
approximately one percent of total cherry production.
Overall cherry tree numbers are increasing, but production is increasing even faster as yields per tree have
jumped thanks to better management practices, pruning, and fertilizer use taking place on larger commercial
orchards. There are an increasing number of large and modern orchards being established in Turkey. These
tend to be between 50 and 100 hectares.
In an attempt to increase exports, about one third of producers are registered with the EUREPGAP
(European Retailers? Protocol for Good Agricultural Practices) program. Major exporters are
encouraging smaller producers to participate; some exporters even fund the cost of certification and
auditing. The increasing number of registered producers under the program favors exports to the EU and
Russia.
Peaches and Nectarines
Turkey accounts for approximately 3 percent of total world peach production. Peaches and nectarines can be
cultivated all over Turkey but currently 50 percent of production is in the Marmara Region, especially Bursa
province. Recently, peach orchards have expanded in the Aegean and Mediterranean Regions, however total
production of peaches and nectarines has not grown significantly.
The weather conditions were quite favorable during the blooming and harvesting season. Peach and nectarine
production was recorded as 540,000 MT in MY2008. Production slightly increased in MY 2009 and reached
547,000 MT. MY 2010 has not been an unusual year for peach and nectarine producers and production is
estimated to be about 550,000 MT.
Table 2: Fresh Peaches and Nectarines, PS&D
Turkey
Fresh Peaches & Nectarines
2008 2009 2010
2008/2009 2009/2010 2010/2011
Market Year Market Year Begin: Jan Market Year Begin: Jan
Begin: Jan 2008 2009 2010 UOM
USDA USDA USDA
Official Old Post Official Old Post Official
Data Data Data Data Data Jan Data
Area Planted 26,500 26,500 26,500 26,500 27,000 (HA)
Area Harvested 0 0 0 0 0 (HA)
Bea 0 14,000 r 14,000 14,000 14,000 (1000 ing T 14,00rees TREES)
Non 2,500 -Bearing Trees 2,500 2,500 2,700 2,600 (1000 TREES)
Tota 00 16,500 16,500 16,700 16,600 (1000 l T 16,5rees TREES)
Commercial 540,000 540,000 552,000 547,000 550,000
Produ (MT) ction
Non-Comm. 0 0 0 0 0
Produ (MT) ction
Production 540,000 540,000 552,000 547,000 550,000 (MT)
Imports 20 20 0 0 0 (MT)
Total Supply 540,020 540,020 552,000 547,000 550,000 (MT)
Fresh Dom. 409,020 409,020 407,000 395,000 393,000
Con (MT) sumption
Exports, Fresh 19,000 19,000 25,000 32,000 32,000 (MT)
For Processing 112,000 112,000 120,000 120,000 125,000 (MT)
Withdrawal From 0 0 0 0 0
Ma (MT) rket
Total Distribution 540,020 540,020 552,000 547,000 550,000 (MT)
Peaches are supplied to the domestic market from May to September. There is, however, no industry
association dealing specifically with peaches or nectarines in Turkey. The Mediterranean Region produces
the early varieties, and late varieties usually come from the Marmara and Aegean regions. Although the
trend is slowly changing, traditionally the peach orchards in Turkey are relatively small.
Nectarine production is primarily exported.
Consumption:
Cherries
The consumption of fresh cherries domestically increased mostly due to increased health concerns of people
living in metropolitan areas. This trend of higher domestic consumption of cherries continued in MY 2009
and MY 2010. Domestic consumption of cherries reached almost 370,000 MT in MY 2009.
Approximately 85 percent of all sour cherry production is processed; a very small percentage is exported,
and the rest is consumed in the domestic market. The fruit juice sector is also growing rapidly and sour
cherry juice is very popular among Turkish people.
The major export markets for cherries are the EU and Russia. These markets prefer larger sized
cherries. Therefore, Turkish producers that target the export markets use different techniques and varieties
in order to meet the requirements of foreign markets.
Peaches and Nectarines
About 80 percent of peach production is consumed fresh and the rest is processed for juice, jam and
dried products. Most fresh peaches and juice are consumed domestically.
Nectarines are not as popular as peaches domestically. Nectarines are rather new to the Turkish market and
prices are usually higher than peaches. As a result, domestic nectarine consumption is not very high.
Trade:
Cherries
Cherries are among the top exported fruits grown in Turkey. Turkish cherry exports mainly consost of
sweet cherries. Cherry exports met Post predictions and were recorded as 52,000 MT in MY 2009.
Some cherry growing areas were hit with heavy rains during the harvest. Despite the rain cracking
problem that occurred as a result, exporters we contacted were satisfied with export levels this year.
Exports continued were strong in MY 2010 as well, increasing by 25 percent compared to the previous
year. Cherry exports are predicted to reach a record high 65,000 MT in MY 2010.
Germany, Russia and Bulgaria continued to be the top three markets for Turkish cherries. Exports to
Germany increased from 15,000 MT in MY 2009 to 17,000 MT in MY 2010. Russia also continued to be
a significant market and exports increased by 16 percent to 14,600 MT in MY 2010.
The number of orchards is expected to increase even further given the high export potential of
cherries. Furthermore, participation in the EUREPGAP program by an increasing number of Turkish
cherry producers will have a direct impact in export volumes and is expected to continue in the future.
As declared in the Official Gazette, the customs duty for cherry imports is 55 percent.
Table 3: Export Trade Matrix, Fresh Cherries
Turkey
Fresh Cherries, (Sweet&Sour)
Time Period Jan- Dec Units: MT
Exports for: MY 2009 MY 2010 [1]
U.S. 0 U.S. 0
Others Others
Germany 14743 Germany 16995
Russia 12605 Bulgaria 15304
Bulgaria 8899 Russia 14680
UK 3174 Italy 3223
Italy 3162 Iraq 2560
Netherlands 2381 Netherlands 2497
Belgium 1209 UK 2389
Iraq 970 Belgium 1088
Sweden 653 Sweden 894
France 505 Denmark 583
Total for Others 48301 60213
Others not Listed 2869 3515
Grand Total 51170 63728
[1] The data reflects exports from January through August.
Peaches and Nectarines
MY 2009 was a very good year for peach and nectarine exports. Export increased approximately
68 percent in MY 2009 compared to the previous year and reached 32,000 MT.
This was mainly due to higher yields of export varieties, better quality and reduced competition abroad.
Even though the current figures for MY 2010 shows 22,000 MT in exports, industry contacts and
producers predict that total quantity will reach 30,000 MT in MY2010.
Middle Eastern countries and Russia continued to be major markets for Turkish peaches and
nectarines. In Western Europe only Germany and the Netherlands are among the top export
destinations.
Although the total production quantity is the highest among all stone fruits in Turkey, peach and nectarine
exports are traditionally only about 6 percent of production. Industry contacts claim that this is mainly due
to strong competition overseas and problems with pesticide residue levels. New pesticide policies have
been published and producers begun following the new rules.
As declared in the Official Gazette, the customs duty for peach and nectarine imports is 55 percent.
Table 4: Export Trade Matrix, Fresh Peaches and Nectarines
Turkey
Fresh Peaches & Nectarines
Time Period Jan- Dec Units: MT
Exports for: MY 2009 MY 2010 [2]
U.S. 0 U.S. 0
Others Others
Saudi Arabia 9096 Iran 6807
Russia 7054 Saudi Arabia 4692
Ukraine 4744 Russia 4009
Iran 4437 Ukraine 2138
Bulgaria 2648 Bulgaria 1899
Iraq 1358 Iraq 850
Germany 1179 Romania 575
Northern Cyprus 603 Germany 318
Romania 367 Northern Cyprus 256
Netherlands 216 Belarus 167
Total for Others 31702 21711
Others not Listed 678 578
Grand Total 32380 22289
2
The data reflects exports from January through August
Stocks:
There are no official stocks of stone fruits in Turkey.
Policy:
The government does not usually take an active role in the production and export of
stone fruits. In 2006, the Minister of Agriculture and Rural Affairs (MARA) declared
that Turkish exporters could not divert products that were rejected by other countries
into the domestic market. This policy apparently came in response to claims that
products rejected by other importing countries because of high pesticide residues
were returned and sold in the Turkish market.
MARA also implemented a frost damage insurance program. This program, as written, applies the
same conditions throughout Turkey and reportedly fails to take into account different blooming and
bearing periods in the different regions. As a result, fruit producers from Central Anatolia claim it is
unsuitable for the production period in their region.
The major government-related assistance activities are conducted by IGEME, the Export Promotion
Center of Turkey, which operates under the Foreign Trade Undersecretariat (FTU). IGEME does
not provide specific financial support to stone fruit producers or to stone fruit exporters; rather they
conduct general activities such as organizing fairs and trade shows abroad and carrying out training
workshops and educational programs.
Turkish stone fruit producers, as well as other farmers in Turkey, receive direct income
payments. These payment amounts change each year and are made to farmers on a per 0.1 hectare
basis. The private sector takes the lead in the marketing of stone fruits. Major exporters encourage
small farmers to register under EUREPGAP and sometimes help pay for the associated
expenditures. These major exporters also educate producers and help modernize agricultural facilities
in rural areas.